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Lessons from resilience: Does innovation move faster when people care?
Some foods people can’t live without. From climate volatility to supply shortages and rising costs, the pressure on key ingredients and products has exposed something deeper about how the food system responds to disruption. Whether it’s coffee, dairy, palm oil, eggs and staple categories, why do some categories trigger rapid innovation and investment, while others focus on securing and stabilising supply? Which other ingredients could trigger that same acceleration when pressure hits?
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